2024 Q4
transportation
Grandeur Service is a Memphis-based luxury black car service that prides itself on client service, cleanliness, and promptness. They're a start-up company aiming to be the best long-term luxury black car service in town, and they've got the experience to do it.
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After talking with the company founders, I gathered a clear view of what they needed from their website.
As a start-up with no first impressions, but lots of experience, this is the chance to really introduce them to the world. They had an amazing photoshoot, which incorporated well into the site. Their connections and love for Memphis was special too, so including imagery of the city meant a lot to them.
Coming in with a solid brand, there was not much to tweak here. Their logo features a diamond, with very intricate outlines. I prepared a full logo kit from the initial design, choosing the white logo for the best contrast.
Matching their vision for the site, I went with a dark theme. This lets those white and gold accents truly shine a bit more.
Working on a bit of a shortened timeline, I opted to jump right into the development phase after a few low-fidelity wireframes. Choosing the tech stack I knew the best - HTML, SASS, Vanilla JS - I completed the site fairly quickly.
I opted to self-contain the project as a full-stack application with its own server to handle form submissions. I built a larger custom form for booking requests that will fuel their business operations - and all submissions are emailed directly to the business with a custom mailing automation.
The end result is a dark, elegant website with white, grey, and gold trims that my client absolutely loves.
I enjoyed building this project because of the speed and grace with which I did it. I felt confident in my experience and ability to deliver a quality product quickly.
